INTRODUCING: SECRET SECRET MEAT

At first glance Secret Secret Meat, a collaborative project between the photographer Adam Levett and artist Chloe Wise, follows all the current trends in contemporary Internet art. Cats, celebrities, iMessages and many of the other current totems of today’s dashboard trends are frequent features of their work, which combines fashion editorial with absurdity across a series of  JPEGs, GIFs and MOVs.

Yet Levett and Wise’s work is smarter (and far more enjoyable) than anything by your average Tumblr artist. As well as embracing all the fun and humour of the Internet, their work also focuses on the emptiness behind our relationship with it, and how the profusion of the screen in our everyday lives has begun to distort and deaden our experience of reality.

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